Client: Tool Of North America
Date: May 30, 2018
As a cross-promotional stunt between Amazon and Universal Studios in support of the theatrical release of Jurassic World: Fallen Kingdom, our team was tapped to build an oversized "cardboard" Amazon box to be featured at The Grove in Los Angeles. The massive box was 40' x 14' x 14'9", consisting of a metal framework that was cladded with dibond and graphics, and set on casters for maneuverability.
We created a second 30' x 8' x 9' box, which was put on the back of a flatbed and "shipped" to The Grove. It was paraded down the streets and freeways of L.A., garnering media attention, until it arrived at its final destination. During a ceremony featuring appearances by Jurassic World cast members Chris Pratt and Bryce Dallas Howard, the box (the larger one) was opened to reveal a dinosaur inside.