SUICIDE SQUAD AT SDCC

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Project Details

Client: PMK•BNC

Date: July 21, 2016

In conjunction with our experiential partners at The Visionary Group, we designed and fabricated all the activations for Samsung and Warner Bros.' fully immersive experience showcasing the feature film “Suicide Squad” at San Diego Comic-Con. We replicated iconic sets from the film, including Harley Quinn’s rusty jail cell from the “Belle Reves Penitentiary,” Killer Croc’s sewer, and the “prison commissary bar.”
To bring these sets to life, we utilized studio quality scenic paint, faux concrete finish, moss, and wet faux brick sewer. Activations featured included a 360 photo booth in Harley Quinn’s jail cell, and multiple interactive tech integrations, including a tablet wall. The event attracted over 3,000 guests, and it received coverage from media outlets including BizBash and CNET.