Client: Future US
Date: July 19, 2013
We had a scary good time working with client Future US and The Visionary Group on Hyundai’s The Walking Dead event at SDCC. We designed, built, and fabricated a post-apocalyptic landscape within a massive parking lot set in the Gaslamp Quarter of San Diego. We brought the world of “The Walking Dead” to life through set replication, reclaimed “junk yard look” pallet walls, pallet coffee tables, torch branding, and custom client spray logo stencils.
Activations featured at the event included an exclusive performance from Weezer, roaming zombies, and a transformed Hyundai Genesis Coupe, known as the “Zombie Survival Machine.” The event was attended by over 3,000 fans, and it featured appearances by “The Walking Dead” and “The Vampire Diaries” cast members.